
Value, this is the key to marketing goods and services these days as we try to squeeze as much out of our hard earned dollars as possible. The audiophile world is not immune to this fact as audio manufacturers are scrambling to develop products that hopefully provide satisfying performance at accessible price points. Labour and ancillary costs in Europe and North America preclude the ability for most manufacturers located in these regions to accommodate the growing need for affordable yet high performance gear. Enter the burgeoning Chinese audio industry, the go to OEM manufacturing/ assembly center for many brand names in the marketplace today.
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